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Keep up to date on the latest news and trends in Digital Marketing with the team at DCB Digital.

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Gen Z Chooses Socials Over Search Engines

The Rise of Social Search Among Gen Z In a digital era dominated by rapid shifts in consumer behavior, a fascinating trend has emerged: over 50% of Generation Z now opts to search for information on social media platforms like TikTok and Instagram instead of traditional search engines like Google. This pivotal shift underscores the

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