LOCAL SEO & GOOGLE BUSINESS PROFILE

Local SEO agency: be the one they find first.

Usually the most neglected asset in the whole marketing stack. We fix it first.

For most firms, the Google Business Profile is doing more work than the website. It's what shows in the map pack, what carries the reviews, and what a buyer looks at while deciding whether to call you or the next result. It's also the thing nobody has logged into since it was set up.

No obligation. Start with the facts.

Illustration of a maintained local business profile, not a real listing

SOUND FAMILIAR?

If a client has ever said they "almost didn't find you," keep reading.

01

Reviews and profile neglected

Last review eighteen months ago, three questions unanswered, opening hours wrong since the Christmas before last.

02

"Near me" traffic going elsewhere

People searching your service in your suburb are being handed someone else, on the strength of a better-kept profile rather than a better business.

03

A profile nobody in the firm has logged into in months

Possibly nobody has the login. Possibly a former staff member does. Both are more common than you'd think.

04

Outranked locally by a worse reputation

A business with fewer credentials and thinner experience sits above you in the map pack because someone over there is actually managing it.

None of this means local search doesn't work for a firm like yours. It means Google Business Profile is usually the most neglected asset in the whole marketing stack. That's the part we fix first.

Most agencies lock you in for 12 months.

We re-earn the work every 30 days.

HOW WE RUN IT

We fix this before we sell you anything slower.

Local visibility is usually the cheapest available win, which is why it's the first thing we look at and the first thing we'd fix.

01

Accurate profile

02

Trusted reputation

03

Local enquiries

01

Diagnose.

The Baseline includes where you sit in the map pack for the searches that matter, how your profile compares to the competitors above you, and what's factually wrong or missing on your listing right now.

02

Construct.

Profile completeness and accuracy first: categories, services, hours, attributes, photos. Then consistency of your name, address and phone number across the directories Google cross-checks. Then reviews: a process for asking that doesn't feel like begging, and responses to the ones you have, including the bad ones.

03

Bank.

Map-pack positions, profile views, calls and direction requests, and where the enquiries came from are on the dashboard with everything else, reviewed every 30 days.

WHAT'S INCLUDED

What local search work covers.

01

Profile audit and rebuild.

categories, services, service areas, hours, attributes, business description and photography.

02

NAP consistency.

your name, address and phone the same everywhere Google looks. Unglamorous, and one of the strongest local ranking signals there is.

03

Review generation and response.

a repeatable process for asking clients at the right moment, plus responses that read like a person wrote them. Bad reviews answered properly do more good than good reviews do.

04

Local landing pages.

where you serve distinct suburbs or regions and it's genuinely warranted. We avoid forty thin pages with the suburb name swapped, which Google has been discounting for years.

05

Posts, Q&A and photo upkeep.

the ongoing activity signals that separate a managed profile from an abandoned one.

06

Multi-location management.

where you run more than one office or depot.

You own the profile. We work in your account so ownership and control remain with you. Access stays yours.

YOUR QUESTIONS, ANSWERED

The questions worth asking.

It's a component of a monthly scope rather than a fixed product, and the honest answer is that for most firms it's the smallest line item with the fastest return. You'll get a figure after the Baseline.

Ask at the point the client is most pleased, usually right after a result. Invoicing is rarely the right moment. Make it one link, one tap, and have someone accountable for asking. Most firms fail because the timing is wrong even when the technology works. Never offer anything in exchange: it's against Google's terms and the reviews get removed.

Only if it breaches Google's policies, and we'll try where it does. Otherwise the play is a calm, factual public response, which future readers weigh more heavily than the complaint itself.

Yes. A managing partner checking whether you're a real firm looks at exactly the same profile a walk-in customer would, and reviews are the first thing they read.

For the map pack, Google needs a verifiable location, though service-area businesses can hide the address. We'll work out which applies to you.

Profile corrections can move things in weeks. Competitive local positions take longer, and it depends heavily on review volume and how established the businesses above you are.

THE DCB BASELINE

See how you look to someone searching right now.

The free Baseline includes your local visibility against the competitors sitting above you. No obligation, results in minutes.

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Last updated: 12 October 2026

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